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Post by account_disabled on Feb 11, 2024 4:56:56 GMT -5
A business can: automate reporting receive data on sales and the effectiveness of marketing budget use in real time evaluate the contribution of each channel to the purchase to optimize marketing and sales find growth points in funnels of any length track the impact of online marketing on offline sales display planned and actual indicators on one dashboard. Now business in Russia is left without Facebook and Google Ads. Everyone started testing new digital channels en masse. But in order Antarctica Email List to make decisions about where to “transfer” already shrinking budgets, you need to constantly see current data on the effectiveness of promotion. You can monitor the results of marketing campaigns in real time on one dashboard in an end-to-end analytics system. Example of an end-to-end analytics report from Adventum You can implement such a system in a month if you prepare the infrastructure. Let's figure out how to do this. In order for end-to-end analytics to calculate the correct ROI, it needs to receive data from all sources. First, a business needs to determine where to “pull” this data from: CRM, call tracking, web analytics, advertising accounts. And then combine them in one place. Examples of systems for which connectors with end-to-end analytics from Adventum are developed We formalize CRM management CRM is the most important source of customer data. If the business area involves a long sales cycle, then you cannot do without CRM. However, according to Smartis.
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